XYZ Reality Powers Construction Precision at Applied Digital’s Landmark AI Factory Campus

Nov 25, 2025

  • XYZ Reality partners with Applied Digital to enhance construction precision and delivery at their 400 MW AI Factory in Ellendale, North Dakota.
  • Partnership combines advanced AR-driven progress and quality inspection with strategic program planning to deliver next-generation project control.
  • The project reinforces XYZ Reality’s leadership in delivering transparency, precision, and data-led construction for hyperscale infrastructure.

London, UK – XYZ Reality, the leading provider of engineering grade augmented reality™ and real-time project controls, is supporting Applied Digital’s delivery of a first-of-its-kind AI Factory Campus in Ellendale, North Dakota. The deployment represents a key milestone in how hyperscale AI infrastructure is built – combining sustainability, precision, and innovation at unprecedented scale.

The 400 Megawatt (MW) Ellendale AI Factory Campus leverages North Dakota’s cool climate and renewable energy to create a sustainable foundation for advanced computing. XYZ Reality’s construction delivery platform, supported by its team of Site Engineers, is enabling Applied Digital’s project teams to track progress in real time, validate installations, and maintain rigorous quality standards throughout the build.

As part of the partnership, XYZ Reality’s Site Engineers are embedded on-site to provide verified build progress, installation accuracy, and proactive quality assurance aligned with project plans.

David Mitchell, Founder & CEO of XYZ Reality, said: “Applied Digital is redefining what’s possible in AI infrastructure, and it’s exciting to be part of that journey. From day one, our teams have clicked through a shared drive to push boundaries and use technology differently. Together, we’re proving that transparency, precision, and data-led delivery can transform how these massive projects come to life – and this partnership is only getting started.”

Waleed Zafar, CRO at XYZ Reality, added: “Working alongside Tier 1 developers like Applied Digital, we’re demonstrating the true impact of data-led construction. Our platform gives project teams complete visibility and confidence from the ground up – driving precision, accountability, and measurable performance improvements across delivery. Having already been deployed on more than 2.5GW of data centers, we’re proud to be setting a new standard for how mission-critical infrastructure is built.”

XYZ Reality is redefining how the world’s leading developers deliver complex infrastructure. By working closely with Tier 1 data center developers, XYZ Reality is enabling teams to achieve unmatched precision, control, and transparency across every stage of delivery. The company’s commitment to data-led construction, proactive quality assurance, and real-time visibility continues to set a new benchmark for how mission-critical projects are planned, built, and delivered.


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Laura Fewell

Laura Fewell

Content Marketing Executive, DataX Connect I write research-led content about the data centre sector including compensation trends, market insights, and current challenges facing the industry - for both the professionals working in it and the employers shaping it.

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